Guardian Fitness Visual IDentity

Back in 2020, This project was born from the unified experiences of Covid-19, the mission was to provide visual assets for an up and coming fitness center that encourages members to pay attention to not just their physical health, but their mental health as well. The name “Guardian” stems from the idea of being protectors of our own body. That same thinking was used throughout all of the designs for GUARDIAN FITNESS. Between in-house products, product merchandise, and stationery they are all to be cohesive in design and resemble what the gym stands for.
GUARDIAN FITNESS - BUILD YOUR TEMPLE.